Content Strategy for a Better Future

Canopy Content helps cleantech start-ups and climate NGOs connect with the audiences that matter.

Why Canopy
While it's never been easier to produce content, getting people’s attention has never been harder.

When there’s so much content across so many platforms, how do you...

Cut through without dumbing down complex ideas?

Create regular content with limited resources?

Reach new audiences without alienating stakeholders?

Sometimes it's hard to see the wood for the trees. That's when you need a view from the canopy.
Production Company; Atomized Studios / RE:TV
Client: Sustainable Markets Initiative / Royal Household
Executive Producer: Dan Watt-Smith
I have set up, launched and managed high-profile, award-winning, cross-platform channels that have generated tens of millions of views.

Now I'm building on that experience to help purpose-led organisations create effective content and influence the audiences that matter to them.

  • Strategy
  • Development
  • Production
  • Amplification
  • Insights

Working on a climate tech project? Let's talk! dan.wattsmith@canopycontent.co.uk

Strategy

Channel Audits Competitor Reviews Audience Profiling Brand & Editorial Budgets & Planning

Content

Teams & Workflows Creative Direction Film & Video Articles & Reports Graphics & Carousels

Amplification

Campaign Design Channel Management Paid Media Strategy Strategic Partnerships Actionable Insights

​About Me
Over the last five years, I have covered hundreds of innovations that reimagine our future. Ideas that are revolutionising sectors like food, travel, fashion and construction, creating new economic opportunities at the same time as reducing emissions, removing carbon and regenerating ecosystems.

It's a genuinely exciting time - but not enough people see it that way. Innovation is complicated, technical and experimental. Good, clear storytelling has a key part to play in winning hearts and minds.

If you're working on cleantech or regenerative projects, then we should talk.

I can help you tell your story and get people to pay attention to it.

Dan Watt-Smith
dan.wattsmith@canopycontent.co.uk
https://www.linkedin.com/in/danwattsmith/