Canopy Content Consultancy
The media landscape is constantly evolving. New platforms, new formats, updated algorithms. It's hard to keep up when the only certainty is change.
Too often publishers and brands are caught in a trap; tight turnarounds,challenging budgets and a focus on metrics that reward reach over engagement make it hard to see the wood for the trees.
That's when you need another perspective. That's where Canopy can help.
What Canopy Does
Some Context
After launching and managing digital channels in sport, culture and climate tech, I set up Canopy to help brands, publishers and rights-holders realise the potential of their content.
I work with a tried-and-tested network of digital experts across strategy, production and amplification who collaborate with in-house teams to get the right content to the right audiences on the right platforms at the right time.
Dan Watt-Smith
I work with a tried-and-tested network of digital experts across strategy, production and amplification who collaborate with in-house teams to get the right content to the right audiences on the right platforms at the right time.
Dan Watt-Smith
Experience: RE:TV
Founded by the King in 2020, RE:TV highlights innovative solutions to the climate and biodiversity crisis. Its short films and social content have attracted over 25 million views and built a cross-platform community of more than 250 thousand subscribers and followers.
Experience: Canvas Arts
Canvas was a three-year ARTS Council funded project showcasing content from leading artists and performers, building an arts-based multi-channel network, and providing training to over 100 Arts Organisations around the UK
Experience: OTRO
OTRO was a high-profile platform for some of the world's leading footballers, including Leo Messi, David Beckham and Zinedine Zidane, offering fans an exclusive insight into the lives of their heroes.
Contact
Please get in touch if you'd like to find out how Canopy can help